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Search marketing strategies : a marketer's guide to objective-driven success from search engines /

Colborn, James.

Search marketing strategies : a marketer's guide to objective-driven success from search engines / James Colborn - Oxford, UK.: Elsevier Butterworth-Heinemann, 2006 - 227 p.: ill.; 24 cm.

Includes bibliographical references and index.

ISBN: 0750666188 (pbk.)

Source: University Bookshop

Subjects--Topical Terms:
Internet marketing
Web search engines

LC Class. No.: HF5415.1265 / .C59 2006

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