فن تجزئة الأسواق / (Record no. 11311)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01102nam a2200265 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250421075831.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140706s2012 ua b 000 0 ara d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Canceled/invalid ISBN | 9789774557791 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789774557798 |
| 037 ## - SOURCE OF ACQUISITION | |
| Stock number | SBF2012-ARA |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | AE-ShU |
| Transcribing agency | UKB |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | ara |
| Language code of original | eng |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.127 |
| Item number | .M39812 2012 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | ماكدونالد، مالكوم. |
| 240 10 - UNIFORM TITLE | |
| Uniform title | Market segmentation. |
| Language of a work | Arabic |
| 245 10 - TITLE STATEMENT | |
| Title | فن تجزئة الأسواق / |
| Statement of responsibility, etc. | مالكوم ماكدونالد؛ إيان دانبار؛ ترجمة قسم الترجمة بدار الفاروق. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | ط.1. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | الجيزة، مصر : |
| Name of publisher, distributor, etc. | دار الفاروق للاستثمارات الثقافية، |
| Date of publication, distribution, etc. | 2012. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 551 ص. : |
| Other physical details | إيض. ؛ |
| Dimensions | 25 سم. |
| 500 ## - GENERAL NOTE | |
| General note | ترجمة لكتاب Market segmentation : how to do it and how to profit from it / Malcolm McDonald and Ian Dunbar. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | التسويق |
| General subdivision | تنظيم و إدارة |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | التسويق |
| General subdivision | معالجة البيانات إلكترونيا. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | دانبار، إيان. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Inventory number | Total checkouts | Full call number | Barcode | Date last seen | Uniform resource identifier | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Loanable | University of Kalba | University of Kalba | 2030-12-13 | SBF2012-ARA | i12608865 | HF5415.127 .M39812 2012 | 00-0-251908 | 2025-04-21 | 1 | Books |