TY  - BOOK
AU  - Saren,Michael
TI  - Marketing graffiti: the view from the street 
SN  - 0750656972 (pbk.)
AV  - HF5415 .S2748 2006
PY  - 2006///
CY  - Oxford, UK.
PB  - Butterworth Heinemann
KW  - Marketing
N1  - Includes bibliographical references and index
ER  -