Kotler, Philip <br/><br/>
Kotler on marketing :  how to create, win, and dominate markets / 
Philip Kotler.  
 - New York :  Free Press,  c1999.  
 - xiv, 257 p. :  ill. ;  25 cm. 
<br/><br/>Includes bibliographical references (p. 229-233) and indexes  
<br/><br/><label>ISBN: </label>0684850338 9780684850337 
<br/><br/><label>Source: </label> Blackwell North America, Inc. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing --Management
<br/><br/><label>LC Class. No.: </label>HF5415.13  / .K638 1999