TY - BOOK AU - Miller,William TI - Proactive selling: control the process--win the sale SN - 9780814431924 AV - HF5438.8.P75 M554 2012 PY - 2012/// CY - New York PB - AMACOM KW - Selling KW - Psychological aspects KW - Relationship marketing KW - Purchasing KW - Decision making N1 - Includes index N2 - Gives readers the tools they need to adapt their approach and maintain control at every stage of the sale. This book shows sales people how to: qualify and disqualify prospects sooner to focus on the most promising accounts; examine buyers' motivations from every angle; and quantify the value proposition early ER -