Normal view MARC view ISBD view

Marketing management : strategies and programs / Joseph P. Guiltinan, Gordon W. Paul, Thomas J. Madden

By:

Contributor(s):

Material type: Text

TextSeries: Publication details: New York : McGraw-Hill Companies, c1997Edition: 6th edDescription: xvi, 463 p. : ill. ; 24 cmISBN:

Subject(s):

LOC classification:

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	URL	Status	Barcode
Books	University of Kalba	Link to resource	Available	00-1-253014

Includes bibliographical references (p. 443-446) and index

There are no comments on this title.

to post a comment.