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Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson by
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Boston: McGraw-Hill/Irwin, c2008
Online resources:
Availability: Items available for loan: University of Kalba (1)Call number: HF5415.3 .P468 2008.

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Social media usage and consumer behavior : field study on Emirati citizen / by Jalila Ahmad Al-Buraiki ; supervisor Esam Nasr. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English, Arabic
Publication details: 2017
Dissertation note: Thesis (M. A.)--University of Sharjah, 2017.
Online resources:
Availability: Items available for reference: University of Kalba: Library use only (1)Call number: HM742 .B873 2017.

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