The art of the pitch : persuasion and presentation skills that win business /
Coughter, Peter.
The art of the pitch : persuasion and presentation skills that win business / Peter Coughter. - 1st ed. - New York : Palgrave Macmillan, 2012. - x, 240 p. : ill. ; 25 cm.
"An Advertising Age Publication."
Includes bibliographical references and index.
Everything is a presentation -- It's not about you -- How we connect -- The power of emotion -- How to be -- Authenticity -- Death by deck -- Organizing the presentation -- Rehearse, rehearse, rehearse -- Punctuation -- You never know -- Standing up.
9780230120518 (hardcover)
SBF2012-ENG
Business presentations.
Persuasion (Psychology)
HF5718.22 / .C68 2012
The art of the pitch : persuasion and presentation skills that win business / Peter Coughter. - 1st ed. - New York : Palgrave Macmillan, 2012. - x, 240 p. : ill. ; 25 cm.
"An Advertising Age Publication."
Includes bibliographical references and index.
Everything is a presentation -- It's not about you -- How we connect -- The power of emotion -- How to be -- Authenticity -- Death by deck -- Organizing the presentation -- Rehearse, rehearse, rehearse -- Punctuation -- You never know -- Standing up.
9780230120518 (hardcover)
SBF2012-ENG
Business presentations.
Persuasion (Psychology)
HF5718.22 / .C68 2012