A preface to marketing management / J. Paul Peter, James H. Donnelly.

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TextPublication details: Boston, Mass. : McGraw-Hill, c2006.Edition: 10th edDescription: xiv, 254 p. ; ill. : 26 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
Books	University of Kalba	HF5415.13 .P388 2006 (Browse shelf(Opens below))	Available	00-1-252996

Includes bibliographical references (p. 239-245) and index.

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