Customer relationship management : concepts and technologies /
Buttle, Francis.
Customer relationship management : concepts and technologies / Francis Buttle. - 2nd ed. - Amsterdam ; London : Butterworth-Heinemann, c2009, [Reprinted 2010] - xix, 500 p. : ill. ; 25 cm.
Previous ed.: Amsterdam; London: Elsevier Butterworth-Heinemann, 2004.
Includes bibliographical references and index.
9781856175227 (pbk.) 1856175227 (pbk.)
Customer relations --Management.
HF5415.5 / .B88 2009
Customer relationship management : concepts and technologies / Francis Buttle. - 2nd ed. - Amsterdam ; London : Butterworth-Heinemann, c2009, [Reprinted 2010] - xix, 500 p. : ill. ; 25 cm.
Previous ed.: Amsterdam; London: Elsevier Butterworth-Heinemann, 2004.
Includes bibliographical references and index.
9781856175227 (pbk.) 1856175227 (pbk.)
Customer relations --Management.
HF5415.5 / .B88 2009